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As a small business owner you are already doing a lot of outsourcing. Think about the doctor or a plumber you use for your home. The copy machine leasing contract, payroll services, lawyers and accountant you use every day for your business are some of the examples of outsourcing. Big firms like Apple outsource manufacturing of your beloved iPhone and iPAD to China. Does that make you not want to buy Apple products? Whether we are a small or a large corporation, we outsource for one simple reason: we are not expert in everything and it cost too much to hire and do it in house.We bring others...

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With today's technology and readily available inexpensive tools and services, small businesses can effectively compete and prosper with the big guys. Small business can be profitable and gratifying. Not everyone wants to be the next Google. However, when you are working, you want to maximize your earning potential without being overwhelmed with the trappings of managing a big corporation. Ideally you want to optimize your work environment without adding overhead and / or unnecessary costs to the business. One way to do this is to ‘outsource anything that can be outsourced’.  This allows...

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Social media has become a key driver in generation buzz, informing customers of whats 'new' and is a great way to share and exchange ideas with current and potential customers. just like anything in life, you have a personal life and a professional life and sometimes it gets mixed up when we are new to social media and excited about issues and causes. For businesses, most important thing to remember is once something get posted, it will stay there forever, so one needs to be professional when adding videos, photos or comments. Social media can be a very powerful way to network, find new leads...

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